While most people realize the importance of interior design in their homes, it is often overlooked in business offices. Your workspaces, waiting areas, and meeting rooms should be more than just tables, desks and chairs. Office design can significantly impact your business. The image your office projects says a lot about your business and the value it places on both clients and employees. The effect on each is equally important.
Greeting Clients
Office design can be a key factor in building long-term client relationships and, ultimately, the success of your business. A client forms their initial impression of your business when first stepping into your office. With only one opportunity, professional office design can help ensure that your first impression is a good one. It goes without saying that your office should be representative of the nature of your business. It also needs to be inviting and comfortable.
Good office design should project your business image. If your business is more formal, such as a law or accounting firm, you will want to stick with a conservative and timeless design. On the other hand, if your business has a more relaxed or creative culture, like a design or digital marketing firm, you may want to go with a modern, more trendy office design.
You want to make sure not to take either style too far. A formal office shouldn’t be so uptight and stuffy that it makes clients uncomfortable. If trendy office design creates an atmosphere that is too casual and laid back, clients may be left wondering if they should take the business seriously.
Work Environment
Appealing and functional office design can play a big part in attracting and retaining employees. The interior design rule of form following function can be especially important when it come to the workplace. The design of an office needs to make the workflow seamless, providing well-thought-out work areas that facilitate the tasks that will be performed in the space.
That’s not to say that a workspace should be primarily utilitarian. Remember, employees spend a large part of their day at work. Your office’s workspace should also be inviting and appealing. This can boost employee morale and stimulate productivity. In addition to work areas, including comfortable places in your office for breaks and brainstorming sessions can have a positive effect on employees. Good office design can motivate and inspire employees, driving the success of your business.
Design Updates are Important
Is your business well-established with a long history? If so, when was the last time you updated your office design? An outdated office can send the wrong message to both your clients and employees. It can demonstrate a lack of interest in your business and give the impression of that your don’t value your clients or employees. Updating the design can keep your office looking fresh and your business relevant.
The Right Office Design for Your Business
Choosing the right colors, furniture, lighting and accessories for your office can seem a bit daunting. After all, interior design isn’t your business. The best way to achieve an office design that reflects the nature and culture of your business is to hire a professional interior designer. Through the consultation process, a designer will get to know you and your business. They have the knowledge and experience to bring different design components together to create an office space that will enhance the success of your business. Don’t short-change the importance of professional interior design when it comes to your office.
CW Interiors was founded on a passion for design and specializes in creating interiors that are warm, inviting and timeless. Owner and designer, Carolyn Wesslen will apply the same design principles and dedication to your office design. Carolyn prides herself on demonstrating integrity, courtesy, and professionalism when working on an interior decorating project with a client.
An Allied ASID member, Carolyn’s goal is not only excellent design but a pleasant experience as well. Each project begins with a complimentary consultation, with the end result being an attractive and professional space that both your clients and employees will appreciate.
